KickApp CupStreetfootballworld & SAP
India, USA, Brazil, Israel, Hungary, France & Germany

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KickApp Cup

The brief:

  • Video production of the KickApp Cup qualifiers in each individual country
  • Development of a storyboard and direction plans
  • Contractor for Streetfootballworld (www.streetfootballworld.org) in cooperation with SAP
  • Event management and event marketing at the KickApp Cup Final in Lyon as part of the UEFA EURO 2016
  • Event planning, branding, visuals

The implementation:

  • Filming and production of highlight clips at every global event
  • Implementation of the final in Lyon, France, with around 200 participants from about 10 countries (hotel, catering, branding, transfers, visas, speakers, rundown etc.)
  • Multicultural event management
  • End fragment

The result:

  • Establishment of immense Social Media linkage and successful positioning of SAP as a point of interface for a wide range of nations.
  • SAP is now seen as a company that brings people together, regardless of where they come from.
  • ClientStreetfootballworld & SAP
  • LocationIndia, USA, Brazil, Israel, Hungary, France & Germany
  • Date2015-2016
  • SkillsBrand Strategy, Graphic Design & Corporate Design, Video Production, Creative Conception, Event & Brand Marketing
  • Addresswww.streetfootballworld.org